NBA LIVE 16 Arrives With Unprecedented Personality, Personalization

Jason Lazarus

It hasn't always been a sweet walk for EA Sports' NBA LIVE franchise - in fact, if we're to be honest, it has been a troubled, bungled albatross since an attempted revamp as NBA ELITE 11 half a decade ago. Frustrating as the brand has been, EA is banking on NBA LIVE 16's unprecedented depth of fresh customization ...